Recently, I was speaking with a friend who was spearheading an event that was only weeks away and needed advice on how to promote it. After doing a cursory review of his existing communications, I sent him a brief email of tips on getting the word out. In the moments that followed pressing that send button, I thought there must be quite a few event organizers in his position. So I decided to blow that quick email out into a whole post to help anyone else out there in making their event a success.
In April of 2017, Management Insider was gearing up for their latest issue. It was a big issue focusing on a global event in Cambodia and the time to design was short. The management team was also looking for a new visual direction for the magazine. They contacted me to work on it as Art Director in charge of layout and setting a new look.
What Is Branding? Branding is often one of the most misunderstood aspects of a branding and identity design package. Which is unfortunate. A solid brand is one of the most important components of a company in communicating effectively with its consumers. The best brands are authentic, communicative, consistent, and conversational. Brands are not one piece […]
Are Business Cards Still Necessary? Every time I slip someone my email or LinkedIn, some part of me questions the need for business cards. Especially here, in Southeast Asia, where so much of business goes on over social media. Instead of over Slack chat or Skype, many internal teams here use Facebook for group communication. […]
The Importance of Time Tracking Keeping track of hours is one of the most important tasks in a project. Proper and diligent time tracking can tell you a lot about your business. From potential bottlenecks in your process that suck team members’ time to the real costs vs. profit of your gigs. When I started […]